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Why The Chevy Volt Is Attracting Wealthy Buyers

AOL.com -- In order for the Chevy Volt to really be a success, the car needs to be affordable for the masses.

But for now, the car is mostly the province of the wealthy. General Motors, which makes the Volt, said Monday that the average income of Volt buyers is a whopping $175,000 a year. That rarefied space is usually reserved for buyers of German luxury cars.

"The Volt appeals to an affluent, progressive demographic," says Bill Visnic, senior editor for Edmunds.com "It's rare. It's hard to get one. ... It's the same reason that people buy the really rare exotic cars: Because other people can't have one."

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Submitted Feb 09, 2012 By: E-Squirrel

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Cakes77 Champion Author Harrisburg Posts:3,494 Points:1,331,280 Joined:Aug 2006	Message Posted: Feb 10, 2012 1:14:46 PM Ignore Cakes77 Report Abuse Good, let more of them step forward and buy one.
clpassenubye Champion Author Los Angeles Posts:2,185 Points:427,490 Joined:Mar 2011	Message Posted: Feb 10, 2012 12:43:20 PM Ignore clpassenubye Report Abuse Yes people that have money to burn literally!
doctorindyj Champion Author Santa Fe Posts:2,261 Points:509,430 Joined:Nov 2009	Message Posted: Feb 10, 2012 12:42:17 PM Ignore doctorindyj Report Abuse George Carlin can tell you why. Look up his routine on 'Saving the planet'.
Cashless Champion Author Akron Posts:1,692 Points:373,980 Joined:Apr 2011	Message Posted: Feb 10, 2012 11:45:53 AM Ignore Cashless Report Abuse $$$ is the answer.
Norm10 Champion Author British Columbia Posts:1,848 Points:90,545 Joined:Dec 2010	Message Posted: Feb 10, 2012 11:40:33 AM Ignore Norm10 Report Abuse Is this for real - who else can afford over priced green status symbols?
blupupher Champion Author Houston Posts:1,698 Points:420,115 Joined:Feb 2011	Message Posted: Feb 10, 2012 8:55:41 AM Ignore blupupher Report Abuse Well duh, poor people (most of America) can't afford an expensive car.
ExplorerWA Champion Author Washington Posts:2,252 Points:436,515 Joined:Feb 2011	Message Posted: Feb 9, 2012 11:15:56 PM Ignore ExplorerWA Report Abuse That's the only reason why the affluent buy the Volt? It sure missed the market with everyone else.
joekayak All-Star Author Massachusetts Posts:756 Points:409,390 Joined:May 2010	Message Posted: Feb 9, 2012 10:14:45 PM Ignore joekayak Report Abuse If GM wants the Volt to be a success it should start, by making it affordable to the masses.
davenles Champion Author Texas Posts:1,391 Points:358,510 Joined:May 2011	Message Posted: Feb 9, 2012 9:59:37 PM Ignore davenles Report Abuse Not the car I would frivolously spend money on.
Moumoom Sophomore Author Toronto Posts:192 Points:192,435 Joined:Mar 2011	Message Posted: Feb 9, 2012 9:08:44 PM Ignore Moumoom Report Abuse The affluent didn't get that way by spending unwisely and not saving. They think ahead.
rbrk02 Champion Author Rhode Island Posts:3,032 Points:456,155 Joined:Jan 2011	Message Posted: Feb 9, 2012 8:40:43 PM Ignore rbrk02 Report Abuse GT3186, you have hit the nail on the head.
Kamakani Champion Author Hawaii Posts:2,480 Points:1,028,360 Joined:Oct 2008	Message Posted: Feb 9, 2012 8:19:51 PM Ignore Kamakani Report Abuse If I had $40k to spend on a car, I surely wouldn't spend it on a Volt.
GT3186 Champion Author Salem Posts:1,270 Points:270,030 Joined:Aug 2011	Message Posted: Feb 9, 2012 8:15:10 PM Ignore GT3186 Report Abuse This is what happens when government decides what is good for the people and what is not. A taxpayer subsidized industry (and in the case of GM, taxpayer owned) producing a product that doesn't meet peoples' needs and few can afford; but, of course, that few who CAN afford it also receive a tax credit for buying it.
BBopp Champion Author Dayton Posts:5,453 Points:1,679,530 Joined:Dec 2006	Message Posted: Feb 9, 2012 8:01:30 PM Ignore BBopp Report Abuse I wonder what it's like to rake in over $100 grand a year?
DanMtz Champion Author Oakland Posts:1,532 Points:882,475 Joined:Oct 2009	Message Posted: Feb 9, 2012 7:53:46 PM Ignore DanMtz Report Abuse How many $40K cars are bought by poor people?
akitaone Champion Author Tampa Posts:1,309 Points:80,750 Joined:Feb 2011	Message Posted: Feb 9, 2012 7:05:32 PM Ignore akitaone Report Abuse who cares really
jalan25 All-Star Author Indianapolis Posts:583 Points:213,920 Joined:Sep 2011	Message Posted: Feb 9, 2012 6:30:42 PM Ignore jalan25 Report Abuse Who would have thought there is a "snob" factor in owning a Volt.
bandannaman Champion Author New Jersey Posts:1,149 Points:224,645 Joined:Dec 2010	Message Posted: Feb 9, 2012 6:21:29 PM Ignore bandannaman Report Abuse Maybe it appeals to them simply because they are the ones that can afford it.
buckets42 Champion Author New Jersey Posts:1,013 Points:195,845 Joined:Oct 2011	Message Posted: Feb 9, 2012 6:09:22 PM Ignore buckets42 Report Abuse Why are they buying it? Why does it appeal to them?
kag2010 Champion Author Winnipeg Posts:3,414 Points:662,260 Joined:Apr 2010	Message Posted: Feb 9, 2012 6:06:19 PM Ignore kag2010 Report Abuse volts are junk car would ,never,buy one ??????????????
lesndave Champion Author Texas Posts:1,256 Points:342,755 Joined:May 2011	Message Posted: Feb 9, 2012 6:03:52 PM Ignore lesndave Report Abuse they have always been too pricy
n8911 Sophomore Author Indiana Posts:244 Points:217,460 Joined:May 2011	Message Posted: Feb 9, 2012 5:52:25 PM Ignore n8911 Report Abuse Wouldn't you think GM would be able to sell more Volts if the price was more affordable. Then they would really be able to turn around the auto industry.
playtimeCLE Champion Author Cleveland Posts:6,475 Points:1,186,600 Joined:Nov 2008	Message Posted: Feb 9, 2012 5:34:20 PM Ignore playtimeCLE Report Abuse How many people have been attracted to volts? 600? Country wide?
Rbsheba Sophomore Author Philadelphia Posts:155 Points:232,175 Joined:Apr 2011	Message Posted: Feb 9, 2012 5:31:07 PM Ignore Rbsheba Report Abuse That is good since they are the only ones who can afford to fix the volt.
FunMyster Veteran Author Indiana Posts:431 Points:45,610 Joined:Jul 2011	Message Posted: Feb 9, 2012 5:10:02 PM Ignore FunMyster Report Abuse Do they qualify as one of the 99%?
SUNOIL Champion Author Toledo Posts:3,412 Points:1,570,930 Joined:Jul 2007	Message Posted: Feb 9, 2012 4:44:40 PM Ignore SUNOIL Report Abuse Only ones who can afford it.
graceman Champion Author Baltimore Posts:3,751 Points:917,820 Joined:Jun 2008	Message Posted: Feb 9, 2012 4:41:58 PM Ignore graceman Report Abuse When they bring the price down, I and many others will consider them.
Dphillips720 All-Star Author Michigan Posts:944 Points:290,350 Joined:Mar 2011	Message Posted: Feb 9, 2012 4:34:45 PM Ignore Dphillips720 Report Abuse yeah put it in your garage, 3 weeks after a small dent in the door. It catches on fire nice car
Martinman Champion Author Mississippi Posts:12,517 Points:1,740,045 Joined:Sep 2005	Message Posted: Feb 9, 2012 4:13:16 PM Ignore Martinman Report Abuse Do you really have to troll every article here today? Dude, give it a break
humblepie Champion Author Toledo Posts:17,358 Points:2,010,295 Joined:Mar 2006	Message Posted: Feb 9, 2012 4:10:55 PM Ignore humblepie Report Abuse let see, first taxpayers paid to build them. then taxpayers had to subsidise them, and now they sell them to senators and union bosses ? obamanomics in action...omg 2012....
Chem60 Champion Author Tallahassee Posts:1,903 Points:453,500 Joined:Oct 2010	Message Posted: Feb 9, 2012 3:49:36 PM Ignore Chem60 Report Abuse Can we say status symbol? If you have 2 or more cars, sure one can be an exotic.
ForeignBody Rookie Author Georgia Posts:95 Points:203,700 Joined:May 2011	Message Posted: Feb 9, 2012 3:37:13 PM Ignore ForeignBody Report Abuse It's not because it is rare it is because it is so expensive. Only the rich can afford it.
hoosierva All-Star Author Indianapolis Posts:983 Points:239,775 Joined:Jul 2011	Message Posted: Feb 9, 2012 3:31:01 PM Ignore hoosierva Report Abuse well they can have it.
RochBear Champion Author Minnesota Posts:9,118 Points:1,517,805 Joined:May 2006	Message Posted: Feb 9, 2012 3:10:00 PM Ignore RochBear Report Abuse IT's not that hard to buy one, Any Chevy dealer would be Glad to give you one, if you dropped in with $40,000. They are so rare, not because they only built a few, they're so rare because very few people want one. (who can afford one)
tnfran Champion Author Arizona Posts:2,566 Points:496,740 Joined:Dec 2010	Message Posted: Feb 9, 2012 2:38:24 PM Ignore tnfran Report Abuse Is that so??? Well they must have forgotten why Henry ford figured out how to make mass production so the average person could afford his 'T' . GM and the rest need to refigure this equation.
nerde Champion Author Florida Posts:4,501 Points:962,250 Joined:Jul 2009	Message Posted: Feb 9, 2012 2:18:18 PM Ignore nerde Report Abuse GM never, and still doesn't want to sell EVs. The execs are afraid their buddies in big oil would call them "liberals" behind their backs at the country club.
BuckyTJones Champion Author Salt Lake City Posts:3,127 Points:689,210 Joined:Mar 2010	Message Posted: Feb 9, 2012 2:09:46 PM Ignore BuckyTJones Report Abuse Guess that leaves me out of the running. That's ok, I am a truck man anyway. Not to mention the not being the wealthy part either.